TOLEDO, Ohio (WTVG) – Ohio election officials and small businesses are teaming up for a voter registration drive.
The campaign is called the 2022 Raise a Glass to Democracy, announced by Ohio Secretary of State Frank LaRose. The campaign expands to include Ohio’s distilleries and wineries, as well as more craft breweries. The 2020 campaign has gained support from over 50 breweries and today that number has grown to 100.
According to LaRose’s office, the campaign will use special branding with a website that will allow online voter registration. Partner companies will craft special beers or include common labeling on their products, display posters in their locations and social media posts to raise awareness of the October 11 voter registration deadline.
LaRose’s office says more than 50 Ohio craft breweries have signed up to create beer using a universal label designed to encourage civic engagement and boost voter registration. The labels promote the VoteOhio.gov website without sacrificing corporate branding.
The campaign will not only broaden awareness of the importance of voter registration and update current registration information, but it will also help raise awareness of Ohio’s growing adult beverage industry.
Companies wishing to learn more about the campaign or register can do so on the Secretary’s Every Vote Counts website.
“It’s an age-old tradition for friends to talk politics over their favorite drink — but if you’re not registered to vote, talking is all you can do,” LaRose said. “That was the core idea of our innovative voter registration campaign that empowers voters to turn that talk into action by getting engaged and making their voices heard.”
According to LaRose’s office, Secretary LaRose introduced legislation in 2015 that allowed eligible Ohioans to register to vote online. Since the bill became law in 2016, hundreds of thousands of Ohioans have registered to vote or updated their registration online.
To register online, click here. Residents of Ohio must provide their driver’s license or Ohio ID number, name, date of birth, address, or the last four digits of their Social Security number.
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